Blue Crafters is a brand that wants do to different. In a competitive fast fashion market, they are going the other way by doing all the brand's pieces with local makers, slow fashion and with less impact on the environment. For this project, we developed one main logo with sea elements inside of it and a rich set of variations and labels.
Designed by @guasca.studio, 2019
Client: Blue Crafters
Creative Director: Matheus Mendes
Design Team: Matheus Mendes and Gianlucca Segato
Illustration: Matheus Mendes
Ph: Matheus Mendes, Tatiana Forneck and Marcely Mesko.